T2 wellness teas names and product descriptions
In 2019 T2 developed, in collaboration with a naturopath, four wellness teas. Initially intended as limited release, they are now part of the core family of teas.
I developed the names and descriptions for these teas. The brief was to highlight the benefits of these blends in a way that is fun and light-hearted. The names needed to capture the essence of what the tea is good for, while ensuring the back of pack description aligns with health claim compliance.
A virtuous and moreish treat for your belly. Solve your stomach woes while getting your choccy fix with our decadent blend of fermented pu erh black tea, cacao, chicory and marshmallow root.
The Belly Blend
Enjoy your time in the Land of Nod with a pre-bedtime ritual of hot tea and deep relaxation. Indulge in a dreamy blend of hops, valerian and lemon balm to ensure the gentlest landing on your pillow.
The Dreamer
Replenish your radiance levels with a powerful blend of nettle, rose, vanilla and linden. Tastes like a floral bouquet and will have you feeling fresh as a daisy. Feel your best with our head-to-toe beautifying tea.
The Glowgetter
Breathe in soothing peppermint, lemongrass and eucalyptus while adaptogenic herb ashwagandha deflects stressors of all kinds. Caffeine free and refreshingly citrusy, it’s calm in a cup.
The Quiet Mind